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4Ps of Marketing (Marketing Mix with Examples) The 4Ps of Marketing or the Marketing Mix is one of the most basic concepts taught in Marketing. At the same time, it makes up for an extremely large part of a successful marketing plan. The fact is, the 4Ps of Marketing are really important because they, together, form the marketing strategy of your company. Let me tell you more about it.

June 1, 2019 No Comments

Marketing mix – the 4Ps of marketing can never be overestimated when it comes to determining the success or failure of a marketing campaign.In this article, I will explain to

DataCamp Review – Are DataCamp Courses Worth it? I have been taking DataCamp courses from quite some years now. I started off learning it in 2016 and over the years the platform has certainly evolved. In this DataCamp Review article, I bring to you my analysis of what feel about DataCamp being its paid user. And I help you identify whether DataCamp is the correct course for you or not.

May 20, 2019 No Comments

I decided to write this detailed DataCamp Review on the behest of so many of my friends who know that I have been a DataCamp user for the last so

Classification of Markets – Modern Markets I recently did an article that covered one of the most basic questions in Marketing or in Business Studies. The question is 'What is a Market?'. I further went on to explain in that article the classification of traditional markets. Today, in this article, I will take you through the classification of modern markets with examples from my work life.

May 12, 2019 No Comments

In one of my previous articles, I told you about how the concept of market is one of the first things that you will encounter in a marketing class. And

10 Best Free Digital Marketing Courses Online (and more!) You can learn Digital Marketing for free. Yes, that's true! So many MBA students and aspiring marketers spend so much time looking for advice on what are the best resources to study digital marketing from. Therefore, in this article I share with you the 10 best free digital marketing courses online (and a few things more!)

May 5, 2019 No Comments

Have you ever felt the need to learn about Digital Marketing during your MBA? Has it ever made you think that knowing it can significantly improve your chances of getting

Classification of Markets – Traditional Markets What is a Market? That question seems simple but becomes tough to answer in a Marketing 101 class. Here in this article, not only will I share with you what is a market but I will tell you in detail the classification of markets (with a focus on Traditional Markets)

April 22, 2019 No Comments

If you are beginning to learn marketing, one of the most basic things you need to learn is this – what is a market? Once you are clear with that,

SWOT Analysis of Amul Amul is a celebrated Indian brand. In this article, I share with you the SWOT Analysis of Amul. Just like Patanjali's SWOT Analysis, here I capture the essence of what makes Amul a really interesting and a successful brand.

April 17, 2019 No Comments

In one of my previous articles, I had done a detailed SWOT Analysis of a really fascinating brand, Patanjali Ayurveda. In this article, I have done a similar analysis and