Orientation
Welcome to the Course!
Let's kickstart your journey with me towards creating your successful career in the field of Marketing. I am Darpan Saxena, your guide on this journey and in this course. Before I take you through my 5-step BASIC Blueprint for success, let me share with you my story and my journey.
Who am I?
Hello, I am Darpan Saxena this side. I am an engineer (yes, a General Engineer Male) and an MBA from the Indian Institute of Management (IIM), Udaipur. My time at the B-school is what gave me a really new perspective on how I can make the most of the opportunities that are out there.
Overall, I have over 6 years of work experience at one of India's leading education companies, where I was the Product Head of their biggest product in terms of revenue. Being a product manager is truly being the CEO of your product. And that is where I got to learn/apply/improve my marketing strategies.
Here's my entire career journey till now in a snapshot:

Now, before you start with the Lesson #1 of the course, I wanted to share this orientation with you. In this part of the course, I share with you my story that how I went from complete hopelessness with regards to my career to being able to control my career outcomes.
This orientation will set the foundation just right for you to start believing in yourself. With this mindset, I will take you further into the course to discover what are the 5 steps and the 3 secrets you need to know to make a great career in Marketing.
What have been your takeaways?
After you have watched the video, I would want you to - like a good student - share your notes below. I want to know what are your takeaways from this and what do you think about yourself in this journey towards success.
Do not forget to comment on other's takeaways as well and learn from each other! ????

Next Up - Lesson #1
My 5-Step BASIC Blueprint for Success
The five foundational steps that will channelize your hard-work and efforts during your MBA in the correct direction.
Check your email inbox to access Lesson 1.
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After MBA, my goal is to become a Brand manager.
That’s great, Samyuktha. Hope you have developed a plan for it from the course.
I want to enter into the world of Product management.
Hi Tania, that’s well defined. You would more and will most likely refine it on your journey ahead.
I want to get a job in multi national company like Google, TCS etc
Aditya, think more in terms of the job role and the things that you would be doing. I also talk about this in my Five Steps Ahead course that it needs to be around what you visualize yourself doing each day 🙂
After MBA I want to start my own business
Hi Rahul, sure. Start thinking about your idea. Start building a B-plan and keep presenting it at various B-plan competitions. It will keep on getting refined.
After my MBA I’ll start my own business a startup
That’s great, Shariq. Keep following the course. This is especially meant for people like you who want to ‘create’! 🙂
My goal is to start my freelancing business and learn the frameworks on how to have deeper understanding to my ideal segment
That’s a clear goal. Follow the 5-step framework in the next video. Seems to be exactly what you may need.
I want to join in FMCG industry with a role in product management
That’s good, Peshant. Do keep following the next few videos. Reply to any of my mails if there’s anything to discuss.
I want to be in the field of Market research analyst.
Good to know, Anil. Keep going with the course 🙂
my aim is to get into IIM Ahmedabad , after that i want to start-up and want financial independence so that i can focus on my other passions , give time to family and contribute something valuable in my society.
Chinmay, it is good to know that you have extremely clear goals. Now just back it up with your actions and you will get it!
After my MBA, I want to join any FMCG company, and in the beginning start with sales, and then eventually enter marketing
Hi Sakshi, yes, that is how the usual trajectory is likely to be. Do let me know which B-school you are in. Keep doing well!
I am very passionate about the consulting Segment in marketing Ocean
That’s great Shivaprasad. Hope you keep working towards it. Follow this coure closely!
I want to start an advertising agency involving animated video and other types of ads
Tejas, I am happy you have that level of clarity. Please keep working towards it and make good use this course!
I want to be a great digital marketer and want to live free with leverage, passive and Royalty income
Anand, that’s a great goal to have. And I am sure if you remain at it, you will get it. Are you in a B-school right now?
I want to become a highly qualified Project Manager
Great to know Siya. Stay at it!
Thank you sir for this amazing course
I am about to complete my MBA this year and already got placed in a Durable good company. I am planning to enter Marketing Research firm in the near future.
Kindly give me some idea about what and how to start preparing for it.
Hi Abhismith, thank you for your kind words! 🙂
For you to do what you are asking for, find the skills required for that job role and start chasing those skills.
If you are not sure how to, join me in my next live workshops from the “Workshops” section on my website 🙂
Along with my MBA, i want to start freelancing as a digital marketer, starting with building ad campaigns and then branching out to build overall marketing campaigns for my clients. After completing my MBA i will join a company in the sales and marketing department or business development department to learn how sales are done in real life and real world. Along with that I will keep working on my freelancing business and convert it into a full fledged company. After some time in the corporate world I will quit and work full time for my own company.
Attain good knowledge and financial literacy
After MBA I want to get hired by big companies like Google
After my MBA I want to work as a consultant in collaboration with various companies across the world
I want to become a Brand Manager of a reputed firm after MBA…
After my MBA I wish to pursue a career as business analyst
Hi
After MBA I’m planning on taking a job then after some time start my own business
Afer MBA; I want to make a career in finance, as an investment banker.
My goal is to get 2 lpm sip and 2.5 lpa sales/marketing job post mba
Hey Darpan,what an amazing transformation u have shown.
My calling is to work in the social impact sector preferably in the consulting domain.
I’ll be joining IIM Kozhikode this year.