What exactly is the Philip Kotler Award won by PM Modi? If you are wondering what is the Philip Kotler award and who is Prof. Philip Kotler then here are the complete details that you need to know. PM Narendra Modi has received this award in January 2019.

You would have heard it in the news that the Indian Prime Minister Mr. Narendra Modi has received the first ever Philip Kotler Award. And you would be wondering what…

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Love Horlicks? Thank Hindustan Unilever for your next pack Hindustan Unilever has merged with GlaxoSmithKline's Consumer Healthcare business. I have been following this development lately and here's my take on it. What it means for both the companies and how are they positioned after this merger.

The Big News of last Week – Hindustan Unilever GSK Merger. Early this month, Hindustan Unilever merged with GlaxoSmithKline’s Consumer Healthcare India business in a move that will see the…

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Why Marketers make the best CEOs

If you have not yet heard, Indra Nooyi – PepsiCo’s first female CEO, is stepping down. Indra Nooyi is set to step down from her role as the Pepsi CEO…

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Results! Super Heuristics Marketing Quiz Zero

There is only so much that you can learn while reading about Marketing. I doubt if there is anything such as a ‘theoretical marketer’. However, what lies at the beginning…

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