# First Python Program for MBAs, Managers and Marketers – #2In this series where we are learning Python for Marketing Analytics and to improve our Digital Skills, here is the first Python program for MBAs like you. Through this tutorial, I will be taking you through how to approach a Python program and how to incorporate Variables so that you can write good, clean and self-explanatory Python programs as an MBA.

You want to learn Python for your interviews and your career. You are looking for a simple Python program for MBAs so that you can start learning Python as a beginner.

In this video series of mine, I am helping MBAs, Managers and Marketers learn Python and write their first Python program for beginners in Visual Studio Code IDE.

## Why Should MBAs and Managers Learn Python?

A lot of MBAs and future business leaders have always asked me that what are the skills that they should learn in order to bolster their career and be future ready.

I have always advocated that one needs to learn Digital Skills. And for MBAs interested in Marketing, the two crucial digital skills are:

Digital Marketing and
Marketing Analytics

If out of these two, you identify that Marketing Analytics is what you want to pursue then Python becomes crucial for you to learn.

## Introduction to the First Python Program for MBAs

In this first program of Python for MBAs and Beginners, I will take you through the logical understanding how to approach a program. The starting point to think about a Python program could be the print statement.

print ( )

We have tasked ourselves with finding the advertisement expenditure for the month of January. The month of January has 31 days. If we assume that the average daily advertisement expenditure is ₹5000, then to get the advertisement expenditure for the month would be through:

print (31 * 5000)

However, this is an extremely poor way of writing a Python program. Irrespective of the fact that we are writing our first Python program for beginners, we will make use of something to improve it.

## What are Variables in Python?

Here come Variables to our rescue. With the help of the variables, we can significantly improve our first Python program for MBAs and beginners.

We can introduce two variables here and the program can change as the following:

days_in_Jan = 31

You can expect that the output of this Python program for Marketing Analytics will still be the same as our first version.

But how about we don’t do such a big calculation within the print statement. We can further improve this program by introducing a third variable.

days_in_Jan = 31

With this iteration, you have created a much more improve Python program and you have finally written your first Python program for MBAs.

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I am Darpan Saxena, an MBA from the Indian Institute of Management (IIM), Udaipur, and I am on a mission to help 1,00,000 MBAs get the best career outcomes through knowledge and digital skills without depending on their B-school or Placements.

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#### About the Author: Darpan Saxena

Darpan is a Marketing Strategist & Consultant by profession and a blogger by hobby. He is an engineer by qualification and also an MBA from the Indian Institute of Management (IIM), Udaipur. In his 6+ years of professional experience, he has crafted go-to-market strategies for brands like Abbott (in Singapore), Genpact and CL Educate apart from the other small and medium businesses which have witnessed growth through his marketing and strategy consultation. Darpan has worked as a Product Head of the biggest vertical of an education technology company in New Delhi.
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