This SWOT Analysis of Patanjali will help you understand your favorite brand Patanjali much closer. As a marketer, you will be able to understand the brand better through this SWOT Analysis of Patanjali.
Patanjali Ayurveda is the brainchild of Baba Ramdev who is a renowned practitioner of Yoga and the science of Ayurveda in India. The company manufactures its products using the principles of Ayurveda with herbs, minerals, and natural products as its main raw materials.
The main intention of the Patanjali Ayurveda’s inception was establishing the science of Ayurveda in synergy with the latest technology and ancient Vedic wisdom.
The company has diversified into having a wide range of products within the foods and beverages, personal care products, cleaning agents, and ayurvedic medicines.
Some of the most popular products of the company include Patanjali Dant Kanti and Patanjali dairy products such as ghee, cow’s milk, and curd. To understand the success story of a company or a product, SWOT analysis becomes a really important tool for any marketer.
Therefore, let’s get down and understand the SWOT Analysis of Patanjali Ayurveda
