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Helpful business insights
BCG matrix of nestle

BCG Matrix of Nestle [Detailed] Nestlé is a common house-hold brand for us since years. Think fast and tell me what all Nestlé products you love! I bet NesCafe, Maggi or chocolates like Kit-Kat made it to your favourite list. Now, have you ever wondered, that do firms also treat its products differently? How do they decide which brands to keep? Where to add new products? When to produce more goods? If yes, then this article is definitely curated for you. Give it a read and see how firms solve these critical questions.

Nestle is one of the world’s leading FMCG company. Most likely, dream company for most of the B-school students too. It has its presence in about 187 countries. Think how…

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Content Marketing Introduction and Concepts

Working as Marketers in your career ahead, most part of your job would require you to help your target consumer to understand how your product or service will add value…

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Should MBAs learn to code

Should MBAs Learn to Code? Do you often wonder about the skills one must acquire in MBA? Are you losing sleep over keeping pace with the demands of the industry? Further, are you worried about the conundrum – Should MBAs learn to code for future prospects?

Probably you might have searched a lot on Quora or called on your seniors. You also might have asked for help from your peers. Well, you just might have just…

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Back of a Napkin Marketing Plan

How to Create a ‘Back of A Napkin’ Marketing Strategy Plan? Sometimes, you get stuck by an idea or a dream, and you get so mesmerised that you want to lay your hands on the next paper you find and start everything at once. We all have been there, but if I tell you businesses are no different in this aspect, would you believe me? Let’s find out more in this blog post and Create a Back of a Napkin Marketing Plan.

You must have heard that once a famous artist whilst sitting in a cafe’ in Paris’s streets got a brilliant idea for his/her next masterpiece. If I tell you that…

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SWOT Analysis of Apple

SWOT Analysis of Apple [Detailed] Apple is a brand that is a favorite of any marketer purely because of the kind of learning you can have from it. In this discussion, I will take you through the SWOT Analysis of Apple and will scrutinize in detailed some interesting insights about Apple.

SWOT analysis has been usual on this blog. In today’s article, I’ll be continuing that with a SWOT analysis of Apple – but with a different touch this time around.Take…

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