Posts by Darpan Saxena
Decoding Consumer Behaviour in India You Know Nothing About The Consumer Behaviour in India is largely driven by the great Indian Middle Class. You would wonder that it is great that you surely belong to the Indian Middle Class and, therefore, you could empathize with them. However, as it turns out you may not be a part of the middle class! Read on to know why you may know nothing about it.
Here’s the thing about the consumer behaviour in India. Its trends and patterns are mostly driven by the Indian Middle Class. The habits of the India Middle Class are truly…
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Linear Regression for Marketing Analytics [Hands-on] If you are thinking about learning Predictive Analytics to improve your marketing efficiency then Linear Regression is the concept to start with. In this discussion, I present to you a step-by-step guide for performing Linear Regression for Marketing Analytics - which is the first topic you should start off with in your Marketing Analytics journey.
Linear Regression for Marketing Analytics is one of the most powerful and basic concepts to get started in Marketing Analytics with. If you are looking to start off with learning…
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Linear Regression for Marketing Analytics
Linear Regression for Marketing Analytics is one of the most powerful and basic concepts to get started in Marketing Analytics with. If you are looking to start off with learning…
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What is Marketing Analytics? [Detailed Introduction]
You want to learn what is Marketing Analytics. You are most likely a marketer, an MBA student, or just someone who is curious to know about what exactly is Marketing…
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SWOT Analysis of Patanjali Ayurved [Detailed]
This SWOT Analysis of Patanjali will help you understand your favorite brand Patanjali much closer. As a marketer, you will be able to understand the brand better through this SWOT…
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Why do Prices End in 99?
Almost every day in different places, you would have seen that prices of different things end in 99 or 9. We all have seen those prices and some of us…
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SWOT Analysis of Apple [Detailed]
Apple is a brand that is a favorite of any marketer purely because of the kind of learning you can have from it. In this discussion, I will take you…
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How to become a Data Scientist with Python You are aware that learning Data Science can be crucial to how your career moves ahead. Let me tell you that there are only two reasons of why you haven't been able to learn Data Science yet: (i) Lack of a structured learning approach and (ii) Lack of motivation. In this discussion, I will share with you how using the Data Scientist with Python Career Track you can have a structured learning for a sprawling career in Data Science and in Marketing.
Statistics, analytics, and marketing are the backbone of an MBA degree. Whether it’s a consulting or a profile at an investment bank or a tech-savvy role at a new startup,…
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Pluralsight Review: Is Pluralsight Worth the Money? [FREE Account] I finally found a learning platform that grades courses as per my skill and expertise level so that I know where to start. It also lets me take an entry level IQ test to tell me what my current level in that topic is. I am talking about Pluralsight, a not yet famous learning platform in my circles. But, in this Pluralsight review, when I will take you through its great collection of AI, Data Science and Digital Marketing courses, you would definitely want to take its free trial and try it out.
Let’s be honest; marketing gimmicks of the last decade aren’t applicable today. Books are getting older, and the entire ecosystem is changing – and in these times, keeping your skill-set…
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What is Transnational Strategy in International Business? Why are most of the offerings at a McDonald's in India are different from a McDonald's at Singapore and even more different from a McDonald's in China. And yet, why everything about their food, their ambiance and their promise to you feels exactly the same? These are some characteristics of a Transnational Strategy on display. Read on to know more about what is Transnational Strategy and how can a brand adopt it.
I have received several mails from MBA students and businesspersons asking me for the ideal business strategy for their projects and businesses for when they need to go international. This…
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LearnWorlds Review (2020) – Online Course Creation & Selling Platform LearnWorlds is a course creation platform that provides a robust solution to its users. It is in the league of Teachable, Podia and Thinkific but some of the features turn out to be really amazing. I am sure that you are considering LearnWorlds as a potential platform for your online school or course. Therefore, I have created an in-depth reviews of LearnWorlds that has everything including its features, pricing, examples etc.
For a course creator, one of the biggest problems in online course creation is to choose the best course creation platform, with cheap subscriptions that suit their requirements without breaking…
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How to Start Teaching Online: Create an Online Course The recent outbreak of the Corona Virus has paused the entire world. Being in the education sector all through my career, I have captured a broad sense of how this lock-down can cause the next turnaround for almost everybody in the industry. The need is to go to the students' home, through online mediums, which have the potential to reach out to a larger audience. Therefore, I share with you how to start teaching online quickly, without any deep technological knowledge.
The spread of Corona virus has led to many schools and universities being closed for safety purposes. Many cities around the world are in lock-down and the government is promoting…
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